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What is Groomerica?

According to Webster’s Unabridged Dictionary the word Groomerica is “any and all things related to and or about the American men’s grooming industry”. Okay I’ll admit it we aren’t quite in the dictionary just yet! However if we were that’s what the definition would likely read. It’s really a blogging site developed by a thirty something year old guy from Southern California who decided to bring attention and income to the under recognized industry of men’s grooming as a whole.

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